ODYSSEY CONSULTING

We help brands increase sales without spending more on ads...WITHOUT SACRIFICING THEIR AUTHENTICITY...AND WITHOUT COMPROMISING THE UNIQUE RELATIONSHIP WITH THEIR AUDIENCE.



We'll Boost Your Overall Revenue and Conversion Performance With Our "Bespoke Creativity" Email Style, Designed To Boost Your MRR While Becoming The ONLY Emails Your Customers Read.


Waaaait a minute...
Did I say "we?"I meant ME.Alastair Pitts is the name, and I do absolutely everything involved in this service offering.I'm not some nameless, faceless email marketing agency that demands overpriced fees, steals outrageous revenue share percentages, and delivers generic results.I do everything myself.My clients love this because they're so used to getting burned by agencies (even the 'prestigious' ones that come highly recommended).My unique approach to email marketing allows you to develop deep emotional bonds with your clients, customers, and audiences without burning out your audience or eroding trust.By combining authenticity and competent communication, I create trust-based email marketing systems that resonate with your list.I guarantee I can hit your brand voice & message better than you can (or your intern, internal marketing hire, or agency).


My clients are often creators and owners with high standards for the marketing delivered to their customers, dealing with some of the following:

  • Your ad spend is becoming both more expensive and less effective.

  • You have customer data that is not being used as well as it should be.

  • You’re unhappy with current results.

  • You’re successful, but not sure how to sustain, scale, or replicate it.

  • You're hesitant about carrying a full-time, salaried marketing employee/team, given the associated risks and costs.

  • You’re overly reliant on an external 3rd party like an agency for your marketing infrastructure, or otherwise unhappy with their delivery.

  • You have a particular goal for your marketing, but don’t have the time or resources to take it on directly.

The most practical means for owners, artists, and brands to increase sales, improve retention, and create predictable growth in their business is via EMAIL.Email has existed for over 40 years and largely remained the same in terms of basic functionality.Some brands use it, few do it well.And it's not going anywhere.I develop email marketing systems that boost your bottom line while building bulletproof long-term relationships with your audience.People want authenticity, and there is ALWAYS a way to connect authentically with your target audience.The result is a level of trust and connection that competitors can't replicate.

Jon Perrson
Co-Founder
Greco Gum

Shane Farmer
Founder
Dark Horse Rowing

Nickel Yudat
Founder
Beyond The Moves


Hi, I'm Alastair Pitts, the founder of Odyssey Consulting.At the highest level of difficulty in sales, an endless, obsessive commitment to personalization and quality is mandatory.For years, my job was getting the attention of CEOs, Presidents, and other powerful figures in the business world. My employer sold an extremely expensive and complex professional service, and creating new opportunities was challenging.

ALASTAIR PITTS
Founder

After generating hundreds of meetings with C-level executives at companies with $500M in revenue and above, and exceeding our quota of US $1.5 million, I started to recognize how much brands were leaving on the table by not personalizing their marketing...the same strategy that lead to success in a corporate B2B sales environment.


CREATE

I perform deep research, devise an elite strategy, write the copy, and design the emails delivered to your customers.

AUTOMATE

I build out the platforms, flows, campaigns, and automation tools that make effective email marketing possible.

OPTIMIZE

I track the data and optimize to continuously improve and iterate...so you don't have to lift a finger.

MY APPROACH

1. BESPOKE EMAIL STRATEGY:I perform in-depth research to devise a strategy tailored to your specific business context, ensuring your email campaigns resonate with your audience and yield maximum results. This includes design work that matches your branding.2. AUTHENTIC COPYWRITING:I craft thoughtful, genuine messages that exactly match your brand's voice and tone, fostering long-term relationships with your customers and setting you apart from competitors.3. SEAMLESS AUTOMATION:I build the flows, campaigns, and tools that make effective email marketing possible, all while remaining authentic and true to your brand's identity.4. CONTINUOUS OPTIMIZATION:I continuously improve, optimize, and iterate, so you can enjoy the benefits of increased revenue without lifting a finger.I am your trusted advisor, we make the full extent of my unique knowledge and experience available to you, and make sure you’re set up for continued success even if we stop working together.

Ready to Add an Extra 10-30% in Monthly Revenue?


"Alastair wrote thoughtful, well-researched, and persuasive email copy for us. He just “gets it.” Was able to take what I needed and deliver it quickly, with very little instruction. Beyond this, he also brought a strong business acumen and consultative eye to our overall operation."-Niko Ludwig, Founder, Better Pitch

"Alastair brought great copywriting and process skills to the table. This helped us really improve our customer experience across our channels and drive operational improvements during a time of rapid growth"-Lyle Perry, President, Kerrisdale Lumber